Buick-GMC chief Duncan Aldred believes that the campaign that's been running since March just might be starting to do something that a lineup of handsome sheet metal could not: transform Buick's old-fogey image.
from Improv Traffic School Blog http://feedproxy.google.com/~r/improvtrafficschool/~3/GflycII9bDg/the-marketing-move-behind-buicks-big-year
from Improv Traffic School Blog http://feedproxy.google.com/~r/improvtrafficschool/~3/GflycII9bDg/the-marketing-move-behind-buicks-big-year
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